Sales Funnel Planner – Editable Canva Template for High-Converting Marketing Funnels

Plan high-converting sales funnels without feeling overwhelmed

If you keep hearing that you “need a funnel” but every time you open a blank page you freeze, this editable Sales Funnel Planner is for you. It gives you a clear structure to map every step of your customer journey – from first touchpoint to repeat purchase – so you can stop guessing and start planning funnels that actually convert.

What’s inside the Sales Funnel Planner

This planner is provided as a PDF with a link to an editable Canva template, so you can duplicate it in your Canva account and customise it with your own branding, colours and fonts.

• Funnel overview pages to sketch the complete journey from cold audience to loyal customer.
• Ideal customer & audience clarity sections: pains, desires, objections and messaging angles.
• Lead magnet planner: define the free offer that attracts the right people into your funnel.
• Main offer & upsell planner: map your core product, order bumps and upsells.
• Email sequence planner: outline your welcome sequence, nurture emails and launch campaigns.
• Content & traffic planner: organise ads, social posts, blog content and collaborations that drive traffic into your funnel.
• KPI & metrics tracking sheets: note opt‑in rates, conversion rates, cost per lead and ROI for each funnel.
• Launch recap & optimisation pages: document what worked, what didn’t and what to test next.
• Printable and tablet‑friendly layout so you can use it either on paper or digitally.

Who this template is perfect for

• Coaches, consultants and course creators who sell services, programs or digital products.
• Small business owners and solopreneurs who want a simple way to design their first marketing funnel.
• Marketing agencies and freelancers who plan funnels for clients and need a repeatable framework.
• E‑commerce and online shop owners who want to increase AOV, email subscribers and repeat purchases.
• Anyone who loves planning on paper or tablet and wants a visual overview of their funnel strategy.

How it works

1. Purchase the Sales Funnel Planner.
2. Download the PDF and click the Canva link inside to open the template.
3. Duplicate the template into your own Canva account (works with the free version of Canva).
4. Customise text, colours, fonts and logos to match your brand.
5. Print the planner or use it digitally on your tablet or laptop while you design and optimise your funnels.

Why you’ll love this planner

• Gives you a step‑by‑step structure instead of a blank page.
• Helps you see the big picture of your funnel and every moving piece at a glance.
• Saves hours of trial and error every time you create a new offer or launch.
• Fully editable in Canva, so you can reuse it for different offers, clients and launches.
• Designed to work for both beginners and experienced marketers.

Questions people often ask

Is this a physical planner?
No. This is a digital product. You receive a PDF file with a link to an editable Canva template that you can print or use digitally.

Do I need the paid version of Canva?
No. The template is designed to work with the free version of Canva. If you have Canva Pro you’ll just have more fonts, photos and branding options.

Can I use this planner for multiple funnels and clients?
Yes. Once it’s in your Canva account you can duplicate the template as many times as you like for your own business and your service clients.

Does this teach me everything about marketing?
This planner is a practical planning and mapping tool. It doesn’t replace a full marketing course, but it gives you the structure you need to organise your ideas and implement what you already know.

How do I access the template after purchase?
Immediately after checkout you can download the PDF. Inside you’ll find a “Click here to access” link that opens the Canva template. Make a copy into your own Canva account and you’re ready to go.

Can I get a refund?
Because this is a digital file that you can download instantly, all sales are final. If you have any issue accessing the template, just contact support and we’ll be happy to help.

If you’re tired of trying to piece your funnels together from random notes and screenshots, this Sales Funnel Planner gives you one clear, editable workspace where every step of your customer journey finally makes sense.